Sobytiynyy turizm, kak osnova geobrendinga territorii
| AUTHOR | Buzyakova Inna; Sharova Irina; Shvedova Irina |
| PUBLISHER | LAP Lambert Academic Publishing (12/18/2014) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
Sozdanie brenda territorii - odin iz sposobov formirovaniya "uznavaniya" goroda turistami, predprinimatelyami, novymi gorozhanami. Geobrending rasskazyvaet lyudyam ob unikal'nostyakh mesta. Mirovaya izvestnost' goroda, zalog stabil'noy ekonomiki, vygodnykh partnerstv, populyarnosti sredi turistov. Privlekatel'nyy obraza regiona zavisit ot vzaimodeystviya nauchnogo potentsiala s kul'turnymi, sotsial'nymi, politicheskimi i ekonomicheskimi vozmozhnostyami goroda.
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Product Format
Product Details
ISBN-13:
9783659660092
ISBN-10:
3659660094
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
Russian
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Page Count:
84
Carton Quantity:
84
Product Dimensions:
6.00 x 0.20 x 9.00 inches
Weight:
0.30 pound(s)
Country of Origin:
US
Subject Information
BISAC Categories
Science | Earth Sciences - Geography
Descriptions, Reviews, Etc.
publisher marketing
Sozdanie brenda territorii - odin iz sposobov formirovaniya "uznavaniya" goroda turistami, predprinimatelyami, novymi gorozhanami. Geobrending rasskazyvaet lyudyam ob unikal'nostyakh mesta. Mirovaya izvestnost' goroda, zalog stabil'noy ekonomiki, vygodnykh partnerstv, populyarnosti sredi turistov. Privlekatel'nyy obraza regiona zavisit ot vzaimodeystviya nauchnogo potentsiala s kul'turnymi, sotsial'nymi, politicheskimi i ekonomicheskimi vozmozhnostyami goroda.
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Your Price
$37.06